{"id":64305,"date":"2024-03-05T12:41:18","date_gmt":"2024-03-05T10:18:25","guid":{"rendered":"https:\/\/develop.schweizeroptiker.ch\/brillen\/lizenzvereinbarung-fuer-plein-sport-eyewear\/"},"modified":"2025-01-15T15:16:33","modified_gmt":"2025-01-15T14:16:33","slug":"lizenzvereinbarung-fuer-plein-sport-eyewear","status":"publish","type":"post","link":"https:\/\/develop.schweizeroptiker.ch\/en\/brillen\/lizenzvereinbarung-fuer-plein-sport-eyewear\/","title":{"rendered":"License agreement for Plein Sport Eyewear"},"content":{"rendered":"

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The Plein Sport Eyewear collection is characterized by a style and positioning that underlines the unique and independent DNA of the activewear brand. A DNA of innovation and cutting-edge design that is the result of intensive development work, exceptional technical expertise and uncompromising quality.<\/span><\/p>\n

\"We are delighted to expand our partnership with the Philipp Plein Group. Plein Sport is an innovative new generation activewear brand and a great opportunity to strengthen the men's segment in our portfolio. And we are extremely pleased with this new license agreement, which confirms the great success of our collaboration with Philipp Plein and the mutual trust we have built up. Our collaboration is very successful and has great potential for growth,\" says Michele Aracri, Managing Director of De Rigo Vision.<\/span><\/p>\n

Philipp Plein, CEO of the Philipp Plein Group, adds: \"The collaboration with the international De Rigo Group, whose expertise and know-how in this product category has translated and transferred the standards of all our brands very well, makes me proud and satisfied. Plein Sport is a very ambitious project and the product fully meets the technical and aesthetic requirements of the brand and the market\". The Plein Sport Eyewear collection has been available in the brand's boutiques since September 2023 and will be distributed worldwide through De Rigo's distribution network from January 2024.<\/span><\/p>\n

The SSP001 model<\/strong><\/p>\n

The Plein Sport Tiger Frame, the first sunglasses in the Plein Sport collection worldwide, is an enveloping athleisure-style model for a decisive and bold look. The semi-rimless front piece has an injected acetate profile that extends to the strong temples, characterized by the iconic detail of the three-dimensional scratch mark. The ZEISS lens with multi-layered effect is personalized by the symbol of the tiger's tooth.<\/span><\/p>\n<\/p>\n