{"id":65039,"date":"2023-06-05T15:39:46","date_gmt":"2023-06-05T10:20:49","guid":{"rendered":"https:\/\/develop.schweizeroptiker.ch\/messen\/die-zukunft-erforschen-im-metaversum\/"},"modified":"2025-01-15T15:16:44","modified_gmt":"2025-01-15T14:16:44","slug":"die-zukunft-erforschen-im-metaversum","status":"publish","type":"post","link":"https:\/\/develop.schweizeroptiker.ch\/en\/messen\/die-zukunft-erforschen-im-metaversum\/","title":{"rendered":"Exploring the future in the metaverse"},"content":{"rendered":"<p><img width=\"940\" height=\"470\" src=\"https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art.jpg\" class=\"attachment-full size-full\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art.jpg 940w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-300x150.jpg 300w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-768x384.jpg 768w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-18x9.jpg 18w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-350x175.jpg 350w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-700x350.jpg 700w, https:\/\/develop.schweizeroptiker.ch\/wp-content\/uploads\/2023\/06\/press-release-art-920x460.jpg 920w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/p>\n<p><span>The Metaverse event is being launched in partnership with Airmeet, the innovative Web 2.5 collaborator of Omniverse City. The extraordinary showcase will captivate both professionals and the public, revolutionizing the connection between eye care professionals and patients like never before. TOM is breaking down traditional boundaries and introducing a ground-breaking feature that gives eye care professionals exclusive access to tokenized areas. Here they can immerse themselves in the world of new products and place orders directly with wholesalers who can supply them with the latest innovations. Back by popular demand, there will be a fun and interactive learning area where all attendees interested in new eye care and technology trends can learn about their vision and how they can take immediate action. Visitors can choose between \"traditional video format\" (e.g. Zoom) and full exploration of the metaverse.<\/span><\/p>\n<p><strong>Get in touch with a new target audience<\/strong><\/p>\n<p><span>But that's not all: TOM also welcomes visitors from outside the industry, providing a unique opportunity for ophthalmologists to connect with a new audience and share important ophthalmology information that is normally hard to find.<span class=\"Apple-converted-space\"> <\/span>The pioneering approach of a cross-industry trade fair is a unique opportunity for ophthalmologists to connect with new target groups. Registration is open to the public and all eye care and optical industry professionals. The cost of admission is 49 dollars. Attendees are invited to participate in one or all experiential areas of the event:<\/span><\/p>\n<p><span>The Fashion Track and A Spec-tacular Fashion Show: Experience the first ever eyewear fashion show hosted by The Omniverse City. Be amazed by independent luxury eyewear brands such as Kirk and Kirk and David Green and take the unique opportunity to virtually try on and buy their exquisite designs in real time. Sustainable fashion and retail will also take center stage, encouraging conversations about responsible choices.<\/span><\/p>\n<p><strong>Eye care, wellness and medicine<\/strong><\/p>\n<p><span>Eye care and wellness track for professionals: Industry professionals can learn about the latest ophthalmic and optometric developments and technological advances, and even earn valuable continuing education credits through the Clinical and Refractive Optometry Journal. But the general public is also welcome and will have the opportunity to obtain important information about their eyes and vision.<\/span><\/p>\n<\/p>\n<p><span>Dr. Irina Yakubin, OD, a dedicated optometrist and member of The Omniverse City team, emphasizes the importance of eye exams: \"An eye exam can save lives, and I want people to be equipped with the knowledge and understanding of what doctors of optometry can do. At the same time, I think it's time for ophthalmology to work more closely with other health professions. According to the World Health Organization, 2.2 billion people in the world suffer from visual impairment and almost half of these cases could have been prevented. <\/span><\/p>\n<p><strong>Experience the opportunities of the metaverse<\/strong><\/p>\n<p><span>A chance to enter the metaverse with the Technology Tracks: Omniverse City, an avant-garde space for exploration, learning and interaction in the metaverse, invites users to experience the current and future potential of Web3 through its AR\/XR\/VR, FIT and AI gamification tracks. <\/span><\/p>\n<p><span>Early adopters like Bruce Carnahan, known as the guy in the blue shirt and founder of Process Cleanup, have already experienced the benefits first-hand. Bruce, who has a special connection to ophthalmology, was skeptical at first, but is now \"fully convinced of the ability to expand laterally and universally with limited options\". <\/span><\/p>\n<p><strong>The future of social networking and e-commerce <\/strong><\/p>\n<p><span>Prepare to experience the metaverse as the future of social media and e-commerce in the next decade. The Optical Metaverse Fashion Show and Showcase will give attendees a competitive edge by introducing them to the latest developments and tools the metaverse has to offer. Stay ahead of the curve and take advantage of the limitless possibilities.<\/span><\/p>\n<p><span>TOM offers a safe and fun way for people of all ages to experience the metaverse without the stress of a complex sign-up process. In addition, people signing up for the first time can be guided by more experienced users to improve their first experience. <\/span><\/p>\n<p><span>https:\/\/myvisionshow.com\/the-optical-metaverse\/#<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>The Optical Metaverse (TOM) hosts a groundbreaking event for the public and the optical industry, pioneering the metaverse. TOM is an exceptional event produced by My Vision Show, a recognized platform known for pioneering virtual events. TOM has just announced its inclusive and visionary format for the upcoming showcase and fashion show: on July 7-9, TOM will take participants on an exciting journey into the Omniverse City.<\/p>","protected":false},"author":1,"featured_media":65040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[4220],"tags":[],"class_list":["post-65039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-messen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Die Zukunft erforschen im Metaversum - Schweizer Optiker<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/develop.schweizeroptiker.ch\/en\/messen\/die-zukunft-erforschen-im-metaversum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Die Zukunft erforschen im Metaversum - Schweizer Optiker\" \/>\n<meta property=\"og:description\" content=\"The Optical Metaverse (TOM) veranstaltet eine bahnbrechende Veranstaltung f\u00fcr die \u00d6ffentlichkeit und die Augenoptikbranche und leistet damit Pionierarbeit im Metaverse. TOM ist eine aussergew\u00f6hnliche Veranstaltung, die von My Vision Show, einer anerkannten Plattform, die f\u00fcr bahnbrechende virtuelle Events bekannt ist, produziert wird. Die TOM hat soeben ihr inklusives und vision\u00e4res Format f\u00fcr die kommende Showcase und Fashion Show angek\u00fcndigt: Am 7. bis 9. 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